Meet the Team
You probably went to school with aspirations to lead a classroom and shape the minds of youth, not to navigating Public Relations for school districts. That’s what we’re here for.
Working with schools is all we do! We support the unique communication needs of a school district from crisis communication to bond/levy campaigns, branding and marketing to social media planning, and media relations and coaching. We have you covered!
Because we know schools, we know budgets are important, so we keep overhead low and contract other positions when needed.
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PresidentKathleen Kennedy, APR leads the team as a veteran school communicator. For over 20 years she’s been easing superintendent and administrator burdens by helping school districts communicate effectively based in research, strategic communication, and utilizing thorough evaluation. Kennedy’s passion is promoting and advancing public education for all children.
One of her favorite ways to promote and advance public education is through passing bond issues. Utilizing voter research and by developing uniquely created campaigns, Kennedy has helped school districts raise approximately $820 million in school construction, safety and security, technology and transportation funds.
During her tenure in school communications, she has worked on major crisis teams to support communication efforts, including disasters such as the May 20, 2013 tornado in Moore, Oklahoma, that struck three school buildings during the school day and took the lives of seven children. In addition to holding her Accreditation in Public Relations by the Universal Accreditation Board, Kennedy is skilled at leading a team of communication and community relations professionals, utilizing social media and multi-media strategy development, and providing professional development training, as well as strategic development and senior level counseling.
Her career includes consulting with school districts on crisis communication and developing marketing and communications campaigns, serving as the Executive Director of Communication for Oklahoma City Public Schools, a marketing administrator for Eastern Oklahoma County Technology Center, public relations liaison for the American Red Cross and a television producer/reporter.
While at OKCPS her achievements include collaboration with administrators and board members to strategically address gun violence, teacher sexual misconduct, district-wide customer service initiative and cheating scandals. As well, her nationally recognized award winning communication campaigns that helped Oklahoma City Public Schools improve first day attendance and re-focused negative situations into positive student interactions.
In addition to numerous state and national awards during her career, Kennedy is also certified in the Oklahoma Emergency Management Crisis Communication Professional for Public Information Officers. Kennedy is currently a member of both the National School Public Relations Association and the Oklahoma School Public Relations Association, where she also served as an Executive Officer.
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Public Relations CoordinatorGigi Butt works as a Public Relations Coordinator. She graduated from the University of Oklahoma with her Bachelors of Journalism and Mass Communication with a major in Public Relations and a minor in Diversity. Throughout her education, she completed work for both local and nationwide clients, gaining experience in brand and reputation management, crisis communications, campaign creation, and social media marketing.
She enjoys coming up with unique solutions for each client, and one of her favorite parts of Public Relations is seeing all the different aspects of a campaign come together. With a passion for meaningful work, she is excited to help promote public education across Oklahoma.
In her spare time, Gigi enjoys cooking, kayaking, being outdoors, and spending time with her family and friends.